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Is Your Marketing Targeted Enough with Suzanne Proksa

Episode #9

"The truth is that there are plenty of people out there who want what you're throwing down, and by speaking your language, you will attract them. Believe me. It makes a huge difference." - Suzanne Proksa  

 

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Are you wondering if your marketing is truly hitting the mark? In this episode of Business Mojo and Margaritas, we're diving into the importance of targeted marketing and why being too broad can leave your bank account looking like a dusty old attic. As female entrepreneurs, it’s our natural instinct to want to help everyone, but this can often backfire.

Join me, Suzanne Proksa, as we explore techniques to better understand and connect with your audience without scaring off potential clients. Get ready for actionable insights and fun, practical advice to help you fine-tune your marketing strategy and make those client connections pop.

Here are some top points you'll learn from this episode:

  • Why narrowing your focus is crucial for attracting the right clients.

  • How to truly understand what your audience wants by directly engaging with them.

  • The benefits of offering free calls or assessments to gather valuable insights.

  • Tips for developing a strong relationship with your target audience.

  • Questions to ask yourself to determine if your marketing is targeted enough.

Don't forget to join the discussion in our Facebook group to share your thoughts and experiences. Cheers to making your marketing mojo work wonders!

  

SHOW LINKS

Subscribe to Business Mojo and Margaritas on Apple Podcasts, Spotify, IHeart Radio and Amazon Music.   

Check out the podcast page HERE.

 

ABOUT SUZANNE PROKSA, SHRM-SCP, SPHR, HHP

Hey there! I'm Suzanne, a SHRM-SCP and SPHR certified Human Resources and Business Strategist, IAWP Certified Wellness Coach, AADP certified Holistic Health Practitioner, and autoimmune educator with a passion for helping women navigate all things life and business. 

I've been in HR since 1999 and have run businesses since 2004 (unless you also count my adventures selling "all the things" as a kid - then we need to go WAY back. 

I thrive on supporting, coaching, and creating programs for women and people-focused organizations and online businesses so they can positively impact the lives of others.

 LinkedIn | Instagram | Facebook | YouTube | TikTok | Threads | Twitter (X) | Pinterest | Medium

 

What Next?

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