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It Goes Down in the DM - Using DM to Build Relationships and Create Leads with Myown Holmes

Episode #42

"Direct messaging should be a strategic effort. Keep a spreadsheet to track your contacts, and don't message people back-to-back without offering some real value. It's about building relationships, not spamming." - Myown Holmes  

 

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In this engaging episode of Business Mojo and Margaritas, Suzanne sits down with the brilliant Myown Holmes to reveal the secrets of using direct messaging (DM) effectively to build relationships and generate leads. Myown, who runs a thriving social media agency and advocates for children with developmental disabilities, shares her invaluable insights on how to make authentic connections online without coming off as a pushy salesperson. From navigating the tricky waters of unsolicited promotions to the benefits of a meticulously planned schedule, this conversation is brimming with actionable advice for any entrepreneur eager to leverage social media for their business growth.

Highlights from the episode:

  • Myown Holmes emphasizes the importance of starting conversations by offering value and asking for feedback.

  • Avoid sending direct messages to people who explicitly state not to DM in their bios, and instead, reach out via email.

  • Discover tips for balancing business and personal life with the help of planners and digital organizing tools like Google Calendar and GoodNotes.

  • Personalized direct messages trump copy-pasting scripts every time, especially when aiming to connect with influencers and interested viewers.

  • Learn about the strategic use of direct messaging, including the use of bots, and why building genuine relationships should always be the priority.

This episode is your go-to guide for mastering DMs and making your business mojo soar!

  

SHOW LINKS

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ABOUT SUZANNE PROKSA, SHRM-SCP, SPHR, HHP

Hey there! I'm Suzanne, a SHRM-SCP and SPHR certified Human Resources and Business Strategist, IAWP Certified Wellness Coach, AADP certified Holistic Health Practitioner, and autoimmune educator with a passion for helping women navigate all things life and business. 

I've been in HR since 1999 and have run businesses since 2004 (unless you also count my adventures selling "all the things" as a kid - then we need to go WAY back. 

I thrive on supporting, coaching, and creating programs for women and people-focused organizations and online businesses so they can positively impact the lives of others.

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