Are You Clear on Who You are Talking To? (BMM EP016)
"There are enough clients for everyone. Are some of the markets saturated? Yes. They are. Is there room for people who are brave and willing to get out there? Yes." - Suzanne Proksa
SUMMARY (AI ASSISTED)
Are you clear on who you’re talking to in your business? In this episode of Business Mojo and Margaritas, Suzanne Proksa dives deep into the importance of truly understanding your audience and the common fears that hold entrepreneurs back from honing their messaging. With a blend of professional insights, a dash of tough love, and Suzanne’s signature sense of humor, this episode is your 20-minute boost for better business clarity.
Join Suzanne as she explores why knowing your tribe inside and out is crucial for business success, why fear can paralyze your progress, and how to overcome those fears to shine in your niche. You’ll walk away with actionable advice and a fresh perspective on engaging with your audience.
Here’s what you can look forward to:
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Understanding the importance of targeted messaging in business.
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Identifying common fears that hinder clarity and success.
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Learning why getting on calls with potential clients is invaluable.
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Discovering how to differentiate yourself in a saturated market.
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Overcoming mindset obstacles to create offers that resonate.
Tune in and transform your approach to connecting with your audience. Your business will thank you!
SHOW LINKS
Subscribe to Business Mojo and Margaritas on Apple Podcasts, Spotify, IHeart Radio and Amazon Music.
Check out the podcast page HERE.
ABOUT SUZANNE PROKSA, SHRM-SCP, SPHR, HHP
Hey there! I'm Suzanne, a SHRM-SCP and SPHR certified Human Resources and Business Strategist, IAWP Certified Wellness Coach, AADP certified Holistic Health Practitioner, and autoimmune educator with a passion for helping women navigate all things life and business.
I've been in HR since 1999 and have run businesses since 2004 (unless you also count my adventures selling "all the things" as a kid - then we need to go WAY back.
I thrive on supporting, coaching, and creating programs for women and people-focused organizations and online businesses so they can positively impact the lives of others.
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