The Secret to Sales: Stop Selling (BMM EP019)

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Ever found yourself wanting to poke your eyeballs out just to dodge another sales pitch? Well, you’re in luck because today, I’m spilling the tea on a juicy secret that’s going to flip your sales game upside down—in the best way possible!

Imagine this: What if the secret to crushing your sales goals is to stop selling altogether? Yes, you heard that right. And yes, I know it sounds nuts. 

Here’s the thing: The old sales tactics everyone and their grandma know about? They have become slimy and predictable. Yep. I know you’ve been there: You land on a page and the endless scrolling and the “sales-y” language literally scream, "BUY NOW!"  Trust me, it doesn’t feel good—neither for you nor your potential clients. 

Let’s spice things up with some creative marketing mojo! Here are my top five tips that’ll keep you feeling fabulous and your clients flocking to you faster than you can say "margarita."

1. Get Clear

Honey, clarity is queen. Be crystal clear about what you offer, who it's for, and why it's fabulous. Your audience should understand in a heartbeat how you can change their lives (or at least their day). Waffling around about what you do helps no one. Be sharp, be clear, and watch the magic happen.

2. Listen Up!

Can we talk about listening for a sec? What are your ideal clients really saying? Not just with their words but with their actions. Are they looking for clarity, energy, or something entirely different? Shhh! Listening is your secret weapon. Tune in, observe, and then deliver what they didn’t even realize they needed.